<aside> 🏗️ This case study is still in the process of being filled out. Sometimes, when I look at how detailed other designers' case studies are, I truly admire them…

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Still Creating…

EXAMIO, on a global scale, is about innovations in education as such. It's about how we can create a product that, using certain tools, would create a personalized learning track for a child starting from kindergarten.

This product is about identifying a child's strengths and weaknesses, processing this data, and suggesting an optimal (depending on the goals) development path for hard and soft skills, continuous progress scoring, adjustments, and many other stages of the user journey.

EXAMIO is the idea that for two archetypes (the child and the parent), the former's learning can be made personalized, effective, engaging, and specifically answer the latter's question of "why study this?".

What's Already Done

Together with the product manager, conducted 15 user interviews, based on which User Personas and CJMs were formed.
Developed User Stories and User Flow for prototyping an educational platform.
In one month, developed a brand style, in collaboration with a graphic designer created a logo, launched five test landing pages on Tilda to verify user hypotheses, and developed a prototype of the educational platform.

Result: User hypotheses were validated, collected over 300 applications for educational programs from various traffic channels, the company is undergoing an additional seed investment stage for further development.

Discovery Artifacts

Figma

https://www.figma.com/file/BmSmnM5JduZgM5YcpMDISi/📚-Examio-—-Public-Demo?type=design&node-id=0-1&mode=design